By Keith Meier
Clients tell me that one of the most valuable elements of working with Assurant Solutions is the deep insight and analysis we provide into their protection programs. It is just one of the ways we exceed client expectations and often is a deciding factor in a client’s decision to work with us.
Recently, a new client made it perfectly clear that this insight was key to his company’s success.
Prior to the start of our very first Quarterly Business Review with the client, a top executive surprised us by taking the floor and formally addressing his team and ours. He announced in no uncertain terms that this relationship was going to be different than what his team was used to, that we were a trusted partner and we were going to work together to make their protection program more successful than ever before.
He went on to say that we would be providing more insight and analysis than his team was used to, and that we would work together to take actions that would continually improve the program. He said the visibility and transparency we provided into the program would help them run their entire business better, not just the protection program.
He did this without prompting from us, and it really set the tone for a great working relationship built on mutual respect and trust.
At lunch after the meeting, this executive said the insights we provided in the Business Review validated his decision to switch to Assurant Solutions from another provider. He was particularly impressed with our ability to provide in-depth answers to unexpected questions that came up, which showed we were really digging into their program proactively and not waiting for them to point us in a particular direction.
I am reminded of similar feedback a client shared with us recently: “I received more information in one Business Review with Assurant Solutions than I had during seven years of meetings with our previous provider.”
I’m proud of the way our team continues to exceed client expectations through analysis and insight into customer behavior and program performance, and I’m always glad to hear from clients who understand and appreciate the value we bring – and to hear from them how we can do even better.